Press Release

For Immediate Release:

August 4, 2017

Media Contact:

Lidia Amoretti



Jackson Maternity Units Eliminate Infant Formula Samples from Gift Bags

Miami, FL – Jackson Health System is proud to announce that The Women’s Hospital at Jackson Memorial, Jackson North Medical Center, and Jackson South Medical Center have each received the prestigious international Baby-Friendly Hospital Initiative (BFHI) designation.

Over the last few years, Jackson took important steps to educate new moms about the benefits of breastfeeding, and supported those who choose to exclusively breastfeed. As a health system, we eliminated the distribution of commercially sponsored discharge bags with formula samples, and focused on educating employees on the importance of supporting new parents’ decisions about feeding their new baby.

“I am extremely proud of our maternity teams for their hard work and dedication to attain this prestigious designation,” said Carlos A. Migoya, president and CEO of Jackson Health System. “Baby-Friendly is about empowering mothers and fathers with the ability to give their babies the best possible start through education on the benefits of safe feeding practices. This initiative aligns perfectly with Jackson’s mission to provide the best quality care to our community.”

The Baby-Friendly designation is a highly coveted support standard of care, promoted by the World Health Organization (WHO), and United Nations Children’s Fund (UNICEF). The program recognizes healthcare facilities that give mothers the information, confidence, and skills necessary to successfully initiate and continue breastfeeding or feeding their babies formula safely. It also encourages new moms and babies to stay together in the same room from the moment of birth, and promotes skin-to-skin contact as much as possible.

Jackson also has designated pumping rooms available at all three campuses for employees who are breastfeeding.  There are more than 20,000 designated Baby-Friendly hospitals and birth centers worldwide. Our hospitals join the elite 455 active Baby-Friendly hospitals and birth centers in the United States.

Jackson Health System

1611 N.W. 12th Avenue Miami, FL 33136